Category - Google

Google Retires Search Console’s Page Experience Report

Google is removing the Page Experience report from Search Console to simplify the reporting interface. Core Web Vitals (CWV) and HTTPS monitoring capabilities will remain available through their individual reports. This change aims to improve navigation within Search Console by eliminating the bundled Page Experience report, while […]

Google’s November 2024 Core Update Now Rolling Out: What We Know So Far

Google has began pushing out its third core update of the year, the November 2024 core update. This update began rolling out on November 11, 2024, about 3:30 p.m (US time), and will take approximately two weeks to finish. This appears to be a regular core update, […]

Did The USA Election Effect Google Search Ranking Update?

Some significant Google Search ranking instability surfaced on November 5, we are also aware that we have just come off the back of a somewhat nerve-wracking election day. This recent instability could be from the most recent USA election, but it is believed to be far more […]

22% of Sites Hit by Google’s Helpful Content Update Are up 20% or More in Rankings

We’ve been wondering how the majority of the websites affected by Google’s September 2023 helpful content upgrade are doing. Glenn Gabe is monitoring approximately 400 of them, and he reports that 88 (or 22%) have had a 20% increase since the August 2024 core update. Some achieved […]

Halloween 2024 Google Search Ranking Update

Starting October 31st, we are witnessing a notable increase in conversation amongst those in the SEO community around a probable Google Search ranking update and/or extreme volatility. The buzz started in the late morning of October 31st and has persisted until November 1st. Additionally some of tracking […]

Google: Coming Soon Search Ranking Update; HCU Victims Should Move On

Google told victims of past search ranking updates including the September 2023 helpful content update that a new Google search ranking update is coming fairly or very soon, but if they were hit by the helpful content update, they should not expect to recover and most likely […]

Google: Not Sure You Would See Significant Ranking Drop for Core Web Vital Issues

John Mueller of Google repeated this on LinkedIn: Google has been claiming that although Core Web Vitals are generally rather significant, they have never been that crucial for search results. Google has been navigating on that line ever since the metric was published. However, SEOs have been […]

Google Search Downgrading Rankings Of Content Dramatically Different From Main Content

Google is now claiming that its ranking systems “attempt to identify if a segment of a site is independent or dramatically different from the main content of the site. This enables us to surface the most pertinent material from several sources.” This is the reason sites including […]

Google: There are no SEO shortcuts; it’s tempting to maximise for tool metrics

John Mueller of Google said he understands why people in our sector attempt to maximise for metrics inside different SEO tool platforms, but he added there are not shortcuts in SEO and optimising for such metrics won’t directly result in Google search ranking or SEO improvements. This […]

On-going Fluctuations in Google Search Rankings: October 19th & 20th

Google’s search ranking swings do not show any indication of stopping. Sites achieve higher rankings one day, only to see a decline the following day, creating a frustrating cycle that has persisted for an exceptionally long time. Google seems unable to make firm choices. We observed yet […]