How should you adapt your SEO tactics following Google’s March 2024 core update? Here’s the crucial information you need. Google’s March 2024 core update has left many small business owners grappling with significant impacts. If your site rankings have dropped and your traffic has decreased, you’re likely […]
Google is reverting to its traditional pagination bar for search results, replacing the continuous scroll feature. As of yesterday, continuous scroll is no longer available on desktop, and the mobile search version will follow this change in the coming months. Google stated that this change aims to […]
Yes, But… Search engine optimisation (SEO) is the magic behind websites appearing at the top of search results. It’s the key to attracting organic traffic—those potential customers who land on your site because they genuinely searched for what you offer. So, can you tackle SEO yourself? Absolutely! […]
In a world where consumers increasingly rely on the internet to discover and evaluate products and services, having a strong online presence is no longer optional for small businesses—it’s essential. Search engine optimisation (SEO) is often heralded as a critical strategy for enhancing this online presence, but […]
In a recent discourse, Google’s Search Liaison, Danny Sullivan, shared invaluable insights on enhancing SEO strategies and crafting compelling content for websites facing traffic challenges. Struggling to secure organic traction from Google? Sullivan emphasises three pivotal focal points: Elevate content quality persistently, prioritising audience satisfaction. Expand traffic […]
John Mueller, from Google, weighs in on the dilemma faced by developers who are advocating for the abandonment of desktop optimisation strategies. John Mueller provided insights into the query regarding the viability of discontinuing desktop optimisation efforts amidst Google’s shift towards exclusively indexing mobile versions of websites. […]
