Google is driving much less traffic to news publishers through Google Web Search while growing traffic via Google Discover. According to a recent analysis by Newzdash, which looked at 8.1 billion visits from hundreds of news publishers using the data found on Google Search Console, there is […]
Choosing the right SEO partner can make or break your online success. With countless options available, it’s crucial to find a company that not only understands the intricacies of search engine optimisation but also tailors its strategies to your unique business needs. That’s where we stand out. […]
Google has introduced an innovative feature in Search Console designed to provide tailored SEO recommendations, aimed at making website optimisation more straightforward. What’s New? The new “recommendations” feature will now be visible on the Search Console overview page, spotlighting optimisation opportunities derived from Google’s indexing, crawling, and […]
It’s been about a week since we last saw the intense fluctuations in Google Search rankings, and things have settled down a bit, relatively speaking. However, we’re now observing a resurgence in Google search ranking volatility. There are indications that Google might be making further changes, though […]
Google appears to be developing a new search function called “Hidden Gem Stores.” This displays shopping and merchant listings for various stores and brands. This does not appear to be the Google Hidden Gems algorithm, but rather a fancy label for a search feature box. This was […]
Gary Illyes from Google warned about relying on AI-generated responses, emphasising the need to verify information using personal knowledge and authoritative sources. He spoke specifically about the employment of large language models (LLMs) He emphasised the significance of consulting trustworthy sources before trusting responses from these models. […]
Google has rolled out a significant update to Gemini (formerly Bard), enhancing it with additional links to any related content and verification sources for the information provided. This initiative aims to further Google’s efforts in minimising inaccuracies and simplifying the process of exploring educational websites. Currently, these […]
This certainly should have been covered yesterday, but we’ve been witnessing more ranking fluctuation since late Monday, July 22nd, through yesterday, July 23rd, and into today, July 24th. It’s unclear whether this is a continuation of what we observed last week or something fresh. We are noticing […]
Google is delving into incorporating link indicators within AI Overviews to show sources for claims made by AI Answers. When you click these links, you’ll be directed to an overlay window that mimics a search result page, rather than taking you directly to the source. Instead, you’ll […]
Google’s Gary Illyes recently addressed a question regarding the use of headers (H1, H2, H3 and so on) and their impact on SEO. Illyes explained the significance of hierarchically ordering heading elements for SEO, providing valuable insights into their actual importance for digital advertising techniques. Heading Elements […]
