Google is continuing its push to provide mobile users with a more streamlined experience, with the rollout of ‘continuous scroll’, more typically referred to as infinite scroll, the feature negates the need to hit the “more results” button at the bottom of the page. The update is […]
Google’s John Mueller has shone light on a quite contentious debate regarding author names on articles. In a recent video hangout, Mr Mueller was questioned on whether it is OK to enter the author’s name as “admin” or “author”. A common approach adopted by countless websites and […]
Just when you thought Google had taken its foot briefly off the accelerator, along an announcement comes from Danny Sullivan confirming the contrary. Over the past couple of months thousands of online businesses and SEOs have reported major turbulence in both their SERP rankings and traffic volumes. […]
If you have heard of co-citation but have absolutely no idea what it is, you are not alone. Even if you know what co-citation refers to, chances are you’re in the dark as to its SEO value. Roughly summarised, co-citation is used by search engines to figure […]
Rumours are circulating of a possible Google search algorithm update at the tail-end of October. The supposed update took place on October 26, after which a number of disgruntled SEOs took to the web to voice their concerns. Several major tracking tools indicated high levels of volatility […]
Reports of suspected Google algorithm updates have become so commonplace they are easy to overlook, particularly when it comes to the minor tweaks that prompt little more than modest change. But what has become the norm over recent weeks is news of seemingly major yet unannounced algorithm […]
October has come and gone in the blink of an eye, but it has certainly made its presence felt; a month to remember in more ways than one, particularly where Google’s non-stop algorithm updates have been concerned. SEO trackers and online chatter suggest that at least half […]
Google has a tendency to tweak its core algorithm so often that most adjustments do not really qualify as news. Indeed, the search engine itself has said on several occasions that hundreds of minor to moderate modifications are made each year. But when an unannounced and unconfirmed […]
It has long been theorised that a great way to kill your site’s SEO credibility is to use a popular WordPress theme; the more popular and widely used a WordPress theme is, the lower its SEO value. This is an assumption that appears to be based on […]
The end of October is fast approaching, making now the perfect time for a brief roundup of what has been taking place this month. As usual, it has been the classic case of Google’s handy work arriving with plenty of fanfare, while other tweaks have been rolled […]
