Category - SEO

Crafting Quality Content: The Cornerstone of SEO Success on Google

SEO

The significance of well-written content cannot be overstated. For businesses and individuals seeking to enhance their online presence, mastering the art of crafting quality content is not just an option—it’s a necessity. In the realm of search engine optimisation (SEO), creating content that resonates with both users […]

Optimising Website Performance with Google Speed Insights Checks

SEO

Website performance is paramount. Users expect fast-loading pages, and search engines like Google prioritise sites that provide a seamless browsing experience. One of the most effective tools for evaluating and improving website speed is Google Speed Insights. In this guide, we’ll delve into what Google Speed Insights […]

Image Optimisation and Compression: Why Is It Important for SEO?

SEO

In the vast landscape of search engine optimisation (SEO), there are numerous factors to consider when aiming to boost your website’s visibility and rank higher on search engine results pages (SERPs). While many focus on content quality, keywords, and backlinks, one often overlooked aspect that can significantly […]

The Power of Targeted Keyword Research

Search engine optimisation (SEO) remains a cornerstone for driving organic traffic to websites. At the heart of any successful SEO strategy lies targeted keyword research. Understanding how users search for information and aligning your website’s content with their intent is key to improving visibility and ranking higher […]

What SEO Services Do We Offer?

SEO

Visibility on search engines can make or break a business; the importance of search engine optimisation (SEO) cannot be overstated. At iCONQUER, we understand the intricacies of SEO and offer a comprehensive suite of services to help businesses thrive online. Whether you’re looking to improve your website’s […]

March 2024 Google Core Update: Surfing Through Ranking Waves

As the March 2024 Google Core update continues its journey into the 36th day of dissemination, a surge in ranking fluctuations and dynamic shifts is palpable. Both Google tracking tools and the SEO sphere are abuzz with heightened chatter, signalling a potential crescendo in this update’s impact. […]

Google’s View on Spammy Backlinks and the Negative Impact on Your Rankings

SEO

Google employee John Mueller answered a question regarding what to do about spammy backlinks that were thought to hurt search rankings. In response to a Reddit inquiry regarding a surge in spammy backlinks potentially hampering rankings, Google’s John Mueller provided insightful guidance, redirecting attention towards the key priorities […]

What Does an SEO Strategy Look Like?

SEO

Do you ever wonder how some websites always seem to appear at the top of search results? The answer is SEO, or search engine optimisation. An SEO strategy is your secret weapon for attracting more visitors to your website through search engines. It’s like a roadmap, guiding […]

The Value of Hiring a Professional SEO Company: Investing in Your Digital Success

SEO

Is it worth hiring someone for SEO? Many entrepreneurs and business owners grapple with this dilemma, wondering whether they should handle SEO in-house or invest in a professional SEO company. While the DIY approach might seem appealing initially, the complexities of search engine optimisation often prove daunting, […]

Is SEO Worth it For Small Businesses?

SEO

In today’s digital world, a strong online presence is no longer an option for organisations; it is a need. Search engine optimisation (SEO) is vital to a successful online presence. However, for small firms with limited resources and finances, a critical issue frequently arises: Is SEO worth […]