The end of October is fast approaching, making now the perfect time for a brief roundup of what has been taking place this month. As usual, it has been the classic case of Google’s handy work arriving with plenty of fanfare, while other tweaks have been rolled […]
Time flies when you are having fun…or simply trying to stay afloat when Google is up to its usual tricks. Hard to believe, but it has been over a year since the official Google Search Quality Raters Guidelines were updated. It was on October 14 last year […]
In a perfect world, SEOs and webmasters would be able to choose their own ranking factors. Rather than putting your livelihood in the hands of the powers that be at Google, you would have some say in the metrics used to gauge website quality and determine SERP […]
All indications on social media point to something going on behind the scenes at Google. Some people are hanging onto hope that it is all some kind of test, temporary fluctuation or anomaly. Elsewhere, most SEOs are now firmly convinced a major search ranking algorithm update has […]
There has been much chatter as of late regarding the extent to which Google’s recent title/header change is a game changer. John Mueller has already gone on record to clarify a few points of contention, while Google has now confirmed that it uses HTML title tags 87% of […]
It has long been suspected that by choosing one WordPress theme over another, your site’s SEO performance could be affected. SEOs and webmaster shave long spoken of switching WordPress themes having a significant impact on their SERP rankings. The whole thing has been confirmed by Google’s John […]
For the most part, Google is not particularly renowned for announcing its algorithm updates with much fanfare. Significant changes to Google’s primary search algorithm are almost always rolled out silently, resulting in an influx of chatter and cries for help from webmasters. Hence, what may or may […]
There has been much chatter over recent months as to whether or not it is a good idea to disavow backlinks; when conducting a backlink audit, you will inevitably come across links to your pages that are questionable at best. The most sensible thing to do is […]
Google has updated its Article Structured Data Help Document with the recommendation to add new author properties to the list of recommended properties you can use in Google Search. “August 6: Added a new recommended author.url property to the Article structured data documentation. The URL property helps Google […]
All over the world webmasters and online business owners are trying to figure out how to measure, optimise and report on the new metrics associated with Core Web Vitals. It has become a popular debate on social media, with developers having come up with their own unique […]
