Month: December 2024

What is a Targeted Keyword?

SEO

In the world of digital marketing and search engine optimisation (SEO), the term “targeted keyword” is both fundamental and essential. But what exactly does it mean, and why is it essential for your online presence? This article will delve deep into the concept of targeted keywords, their […]

Wishing You a Very Merry Christmas from iCONQUER

Christmas is now with us and we at iCONQUER would like to take a moment to express our heartfelt gratitude to all of our amazing clients. It’s been an incredible year working together, and we truly appreciate the trust and collaboration that have made this year so […]

What Are the Roles of an SEO Consultant?

SEO

In the ever-evolving landscape of digital marketing, the role of an SEO consultant is both dynamic and pivotal. Businesses rely on these experts to enhance their online visibility, attract targeted traffic, and ultimately drive revenue. But what exactly does an SEO consultant do? Here, we delve into […]

Disavowing Toxic Links: Is It Really Worth Your Time?

The debate over whether to disavow toxic backlinks in search engine optimisation (SEO) continues. Many SEO professionals have spent countless hours poring over backlink profiles, identifying so-called “toxic” links, and submitting disavow files to Google. But is this effort truly necessary, or are we wasting valuable time […]

Google Search Ranking Volatility Continues Following Core Update

The Google November 2024 core change was completed on December 5th, but we have continued to witness search ranking instability thereafter. That ranking volatility seemed to increase throughout the weekend. It’s unclear whether these are remains of the core upgrade or a fresh, unconfirmed Google algorithm update. […]

Google’s November 2024 Core Update Finally Wraps Up

After weeks of anticipation and volatility in search results, the Google November 2024 Core Update has officially finished rolling out. Google confirmed the update’s completion on December 5, 2024. What happened? Beginning on November 11, 2024, this core update prioritises content that is genuinely useful to users, […]

Google November 2024 Core Update Still Causing Volatility a Week Later

We are already more than a week past the predicted completion date for the Google November 2024 core change, and it appears to be generating significant ranking instability in Google Search results. The update was supposed to be completed two weeks after it began rolling out, but […]