Medical Cannabis

From concept to completion, a full website and brand identity was crafted for the client and enhanced further by a strategic SEO strategy to build leads soon after launch.


84% Increase of Organic Traffic
52% Increase of Organic Conversion
76% Increase in SERPS Visibility
36 Ranking Page One Google
Client Feedback: www.marucanna.co.uk

Craig and the team provided us a full service for the launch of our clinic, with complete logo and branding design, website creation, a bespoke patient management system, and booking procedures. Alongside this, they handled all the SEO, including all content creation. In such a short time, we are already seeing great results on Google.

Mohammed Ayaz - Managing Director

About the client

MARUCANNA stands out as a leading medical cannabis treatment centre, featuring a team of knowledgeable medical professionals who stay current with the latest cannabis therapies and actively manage a large patient registry.

Marucanna.co.uk operates as a Care Quality Commission (CQC)-registered online pharmacy and clinical prescribing service, regulated by the General Pharmaceutical Council (GPhC) in the UK. They are dedicated to providing private medical advice and a comprehensive selection of over-the-counter and prescription medications across the United Kingdom.

MARUCANNA are able to provide their medical cannabis for a large variety of issues, including but not restricted too:

  • Headaches
  • Chronic pain
  • Cancer pain
  • Sciatica
  • Complex regional pain syndrome
  • Crohn’s disease
  • Palliative care
  • Arthritis

medical cannabis

The Challenge

Our bespoke tailor made SEO strategies were ideal for MARUCANNA.

Below are some of the challenges that we faced when working with this client:

  1. Create a brand new website that was well optimised for the medical cannabis treatment industry
  2. Make sure the website conformed to all the latest Google Algorithm updates
  3. Make sure the website passed all the Google Speed checks

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Our Solution

  1. Identify and create content to target various keywords relating to pain conditions that the treatment can help with.
  2. Create the booking and eligibility processes for customers to check their prescription suitability and book an appointment with the medical team.
  3. Create a customer portal whereby eligible patients can easily login and order a repeat prescription or to check the status of their treatment plan and when the next follow up consultation is due.
  4. Create the back-end patient management system for the doctors to manage each application and to issue updates to the patient via email communication as required by medical compliance during their treatment journey.

The Result

This client now has many rankings on page one and a large amount of keywords ranking within the top three pages of Google, some examples of this can be found below:

Page One Rankings:

  • medical cannabis prescription for compressed nerves
  • medical cannabis prescription for visceral pain
  • medical cannabis prescription for bladder pain
  • medical cannabis prescription for herniated disc
  • medical cannabis prescription for complex regional pain syndrome

Page 1 – 3 Examples:

  • medical cannabis prescription for sciatica
  • medical cannabis prescription for crps
  • medical cannabis prescription for cluster headaches
  • medical cannabis prescription for acute pain
  • medical cannabis prescription for musculoskeletal pain
  • medical cannabis for cluster headaches
  • medical cannabis prescription for inflammatory arthritis
  • medical cannabis for trigeminal neuralgia

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