Dental Clinic Birmingham

We converted The Yardley Clinic’s website from a restricted platform into WordPress for more flexibility to optimise. We used a local SEO strategy to deliver new business within their region.


64% Increase of Organic Traffic
31% Increase of Organic Conversion
82% Increase in SERPS Visibility
87 Ranking Page One Google
Client Feedback: www.theyardleyclinic.co.uk

Craig and the team have worked on our website conversion from Webflow to WordPress and implemented SEO at the same time. Our previous platform was very restricted and carried little SEO weight or flexibility. We are now seeing continuous growth in our ranking and traffic. Thanks for the help, gents. 

Mohammed Ayaz - Managing Director

About the client

The Yardley Clinic is a private dental practice based in Birmingham, UK. They offer a comprehensive range of dental services, including both general and cosmetic dentistry. Their primary focus is on providing personalised, high-quality dental care in a comfortable and modern environment.

Dental Clinic Birmingham

Services they provide include:

  1. General Dentistry: Routine check-ups, fillings, and preventive care.
  2. Cosmetic Dentistry: Teeth whitening, veneers, and smile makeovers to improve the aesthetics of teeth.
  3. Orthodontics: Treatments like braces and Invisalign to correct teeth alignment.
  4. Dental Implants: Solutions for missing teeth, including implant placement and restoration.
  5. Emergency Dental Care: Immediate attention for urgent dental issues.

Their reputation is built on offering a patient-centred approach, with an emphasis on delivering excellent care to those looking for private dental services in the Birmingham area.

The Challenge

  1. Covert website from squarespace to wix
  2. Squarespace is very limited in SEO delivery, with many restrictions on the platform such as inability to control individual page title or meta’s, lack of content management or addition to certain pages
  3. Optimise website for local search – Birmingham and the surrounding areas

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Our Solution

  1. Retained the theme of the website and converted whole website into WordPress.
  2. Created better optimised url’s.
  3. Redirected old url’s to new.
  4. Added more optimised content to the site.
  5. Added a blog with regular updates.
  6. Targeted website for Birmingham and the local areas.
  7. Optimised whole site: Title, meta’s, images, internal links and much more

The Result

As a result of all of our work the client is now beginning to see page one rankings for their keywords with many others also now moving their way towards page one. Some examples of these page one results are:

  • Composite bonding Birmingham cost
  • Dental bonding Birmingham
  • Synvisc injection cost UK
  • Composite bonding Birmingham
  • Teeth bonding Birmingham
  • Aesthetic fillings and bonding Birmingham
  • Cosmetic bonding Birmingham
  • Birmingham medical clinic
  • Facial aesthetics Birmingham

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