Google rolled out its August 2024 core update on Thursday, August 15th. Shortly after, a significant search ranking bug emerged, leaving SEOs and site owners wondering how to distinguish between the two events. Google’s John Mueller emphasised that the full impact of the core update shouldn’t be […]
Businesses are constantly seeking the most effective marketing strategies to reach their target audience and achieve their goals. Among the various methods available, Search Engine Optimisation (SEO) has gained significant attention. But is SEO truly a good marketing strategy? Let’s dive into the key aspects that make […]
In today’s digital landscape, content is the currency that drives online visibility, brand recognition, and customer engagement. With the rise of AI technology, the way we approach content marketing has evolved. At iConquer, we’ve embraced this evolution, merging the power of AI with our expertise in content […]
Google has begun rolling out AI Overviews to users even when they are not signed into their accounts. This feature is now available to some users who are browsing in Chrome’s Incognito mode, allowing them to see AI-generated summaries for their searches without needing to be logged […]
In a significant antitrust development, the US Department of Justice is reportedly considering breaking up Google, according to a Bloomberg report released last night. The potential breakup could see Google separating Android and Chrome into distinct entities, with the possibility of forcing the sale of Google Ads, […]
Google is driving much less traffic to news publishers through Google Web Search while growing traffic via Google Discover. According to a recent analysis by Newzdash, which looked at 8.1 billion visits from hundreds of news publishers using the data found on Google Search Console, there is […]
It’s been about a week since we last saw the intense fluctuations in Google Search rankings, and things have settled down a bit, relatively speaking. However, we’re now observing a resurgence in Google search ranking volatility. There are indications that Google might be making further changes, though […]
Google appears to be developing a new search function called “Hidden Gem Stores.” This displays shopping and merchant listings for various stores and brands. This does not appear to be the Google Hidden Gems algorithm, but rather a fancy label for a search feature box. This was […]
Google has rolled out a significant update to Gemini (formerly Bard), enhancing it with additional links to any related content and verification sources for the information provided. This initiative aims to further Google’s efforts in minimising inaccuracies and simplifying the process of exploring educational websites. Currently, these […]
This certainly should have been covered yesterday, but we’ve been witnessing more ranking fluctuation since late Monday, July 22nd, through yesterday, July 23rd, and into today, July 24th. It’s unclear whether this is a continuation of what we observed last week or something fresh. We are noticing […]
