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Millions Tune in to “Why Google Search Is Broken” Video

Arun Maini, the popular YouTuber behind the Mrwhosetheboss channel, has released a critical video titled “Why Google Search is Falling Apart.” In this video, he outlines three key reasons he believes Google Search is struggling: The results page. SEO practices. The impact of AI changes. With over […]

ChatGPT: Just How Useful Is It?

At this point in time, just about everyone on the internet has heard about ChatGPT. There are lots of opinions out there, ranging from “it’s going to replace us all” to “this is going to revolutionise everything we do.” Here at iCONQUER, we believe that Ai tools […]

Understanding the Benefits of Professional SEO Services for UK Businesses

Are you a UK business struggling to attract online customers? If so, it’s time to consider professional SEO services. SEO, or Search Engine Optimisation, is the process of improving your website’s visibility in search engine results pages (SERPs) like Google. By optimising your website for relevant keywords, […]

Why Every Small Business Needs an SEO Firm to Stay Competitive

In today’s digital age, small businesses can’t afford to ignore search engine optimisation (SEO). With more consumers using search engines to find products and services, visibility in search results is crucial. Yet, many small business owners view SEO as too complicated or expensive, but neglecting it can […]

What is an SEO Consultant and Do You Need One?

In today’s digital world, businesses rely on their online presence to attract customers, generate leads, and build credibility. One of the most effective ways to enhance a business’s visibility is through search engine optimisation (SEO). This is where an SEO consultant becomes essential. But what exactly does […]

The importance of Off-Page SEO

Off-page SEO refers to all the activities and techniques implemented outside of your website to improve its search engine rankings and visibility. Unlike on-page SEO, which focuses on optimising elements within your website, off-page SEO involves enhancing the perception and authority of your site through external means. […]

The importance of On-Page SEO

On-page SEO (search engine optimisation) refers to the practice of optimising individual web pages to improve their search engine rankings and attract organic traffic. This involves a range of tactics aimed at making the content and HTML source code of a page more accessible and understandable to […]

Reviewing popular SEO Tools

There is a wide range of SEO tools available to help marketers and website owners optimise their websites for search engines. These tools can be categorised into several types based on their functionality and purpose: Keyword research tools Google Keyword Planner: Google Keyword Planner is a free tool […]

Responsive Web Design: Why It’s Critical for Conversion in a Mobile-First World

In today’s mobile-first world, responsive web design is no longer optional, it’s essential. With more than half of all web traffic coming from mobile devices, a site that doesn’t adapt to different screen sizes risks losing users, leads, and conversions. Responsive design ensures your website looks and […]

Google Search Rankings Remain Volatile with Significant Movement Again

The volatility in Google Search rankings has remained high since the pre-launch of the Google August 2024 core update. Yesterday, we experienced an additional swing in rankings, suggesting that the fluctuations have continued unabated. It feels as though we’ve been in a constant state of ranking updates […]