Author: icnqadminmgr

Halloween 2024 Google Search Ranking Update

Starting October 31st, we are witnessing a notable increase in conversation amongst those in the SEO community around a probable Google Search ranking update and/or extreme volatility. The buzz started in the late morning of October 31st and has persisted until November 1st. Additionally some of tracking […]

Google: Coming Soon Search Ranking Update; HCU Victims Should Move On

Google told victims of past search ranking updates including the September 2023 helpful content update that a new Google search ranking update is coming fairly or very soon, but if they were hit by the helpful content update, they should not expect to recover and most likely […]

Google: Not Sure You Would See Significant Ranking Drop for Core Web Vital Issues

John Mueller of Google repeated this on LinkedIn: Google has been claiming that although Core Web Vitals are generally rather significant, they have never been that crucial for search results. Google has been navigating on that line ever since the metric was published. However, SEOs have been […]

Top 10 Benefits of Hiring a Google SEO Agency for Your Business

With millions of websites competing for attention, how can you ensure your brand stands out? This is where hiring a Google SEO agency can make a significant difference. Here are the top 10 benefits of enlisting professional SEO services to enhance your business’s visibility and traffic. 1. […]

Google Search Downgrading Rankings Of Content Dramatically Different From Main Content

Google is now claiming that its ranking systems “attempt to identify if a segment of a site is independent or dramatically different from the main content of the site. This enables us to surface the most pertinent material from several sources.” This is the reason sites including […]

Google: There are no SEO shortcuts; it’s tempting to maximise for tool metrics

John Mueller of Google said he understands why people in our sector attempt to maximise for metrics inside different SEO tool platforms, but he added there are not shortcuts in SEO and optimising for such metrics won’t directly result in Google search ranking or SEO improvements. This […]

On-going Fluctuations in Google Search Rankings: October 19th & 20th

Google’s search ranking swings do not show any indication of stopping. Sites achieve higher rankings one day, only to see a decline the following day, creating a frustrating cycle that has persisted for an exceptionally long time. Google seems unable to make firm choices. We observed yet […]

The Perfect Blend: Combining AI and Manual Efforts for SEO

Search engine optimisation (SEO) is crucial, and as technology advances, artificial intelligence (AI) plays an increasingly important role. While AI can streamline and enhance many SEO processes, the human element remains essential for strategy, creativity, and nuanced decision-making. The best SEO strategies today strike a balance between […]

Google Cautions Against Relying Too Much on SEO Tool Metrics

John Mueller from Google advises against fixating on metrics from SEO tools. Instead, he suggests focusing on delivering valuable content that genuinely appeals to users. In a recent discussion on Reddit’s r/SEO, Google’s Search Advocate, John Mueller, responded to a user’s concerns about sudden shifts in SEO […]

Google Search Ranking Volatility on the Rise Again

It’s been a while since we last reported on any fluctuations in Google Search rankings, and though we weren’t eager to see more volatility, here we are. Once again, search results are showing signs of instability, so we’re documenting it. This round of volatility doesn’t seem as […]